Top cocktail influencers on Tik Tok right now

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4th March 2024

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We all thought it was just another novelty social media platform, but it turns out, TikTok is here to stay. In fact, polls have shown that over half the population prefers to use TikTok when searching for answers rather than Google!

So, if you are a wannabe mixologist and you’re not yet present on the platform, there’s no time to lose! And if you are a TikTok superstar but you’ve not found the cocktail influencers you’ve been looking for yet, our short list will definitely help up your bartending game!

Here are our favourite Tik Tok influencers.

@ruthhiann

Her bio states that she posts content on coffee and cocktails, and we are here for all of it! Her simple, easy to follow cocktail guides will have your mouth watering, while her taste test series will give you an insight into popular drinks before you decide to splurge. She’s recently added more mocktails to her feed too, so that even tee-totallers can benefit from her content.

@mcflyshalifax

The luxury cocktail and shot bar based in the centre of Halifax, England, is going viral for its alcohol content! On TikTok, you’ll find video after video of how to create incredible drinks that will amaze you and your friends. And, if you don’t fancy making them yourself, you’ll know what to ask for if you ever get a chance to visit the bar yourself.

@jotape_drinks

This bartender certainly knows what he’s doing with his cocktails, talking you through each recipe in his speedy Spanish accent (English subtitles can be added if needed). He talks fast, but his explanation of each drink is simple. And, if you like his content enough, you might want to buy his first cocktail recipe book and watch his career go from strength to strength.

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@tipsybartender

With a name like that, you can’t help but feel inspired! Not one to do things by halves, the Tipsy Bartender makes huge batches of his cocktails, so he is a great one to follow when you are planning a party and need to make a punch. Or, if you’re really, really thirsty. And everything he makes looks amazing, adding to the excitement of each drink.

@izzydrinks

The bio reads: lets pour this shit up. And boy, does this influencer pour up a storm! He likes to experiment with new recipes and test them for his followers. You won’t find any classic cocktails here, but you will find trendier drinks made with Prime and yogurt. The mixers might be unconventional, but the results are amazing!

Need more inspiration? Follow the hashtag #drinktok and you’ll find it!

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The key to a great cocktail is balance. Ensure that the sweetness, sourness, bitterness, and alcohol are in harmony. Use fresh ingredients whenever possible, and don't be shy about adjusting the proportions to suit your taste. For instance, if you find a drink too sour, add a bit more sweetener, or if it's too sweet, balance it with a bit of citrus or bitters.

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